roy’s tiny revolution

  • date: 12 october 2019
  • challenge category: clean water
  • selected tactic: tiny slogan
  • difficulty rating: 
  • current status: completed

roy warns water:

rebels draw attention to the water usage in the manufacturing industry, planting a way to inform people of the unseen usage in the products they consume.

the submission:

Our environment has influenced by pollution caused by human beings, and the water system is becoming more and more fragile. For using clean water, we have to do more to inspire the public focusing on the importance of clean water. Raising powerful slogans maybe a useful way to improve this situation.

r, 14.10.19.

the thinking:

what is the idea we are moving forward with?

water inefficiency rating sticker for the clothing industry.
particularly demin

how can we do it?

stick on to clothes / onto everyone’s clothes.
or on to clothes in a retail store.

where does it need to take place?

department stores and fashion outlets that sell jeans and denim

are there any legal implications to the activity?

yes, without permission may be considered damaging property.


tactic: slogan